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Google Ads Services

It is an online advertising platform that allows businesses to create ads that appear on Google’s search engine results pages (SERPs), YouTube, and other Google affiliated platforms.

It’s a pay-per-click (PPC) advertising model where advertisers only pay when users click on their ad. Google Ads offers a range of ad formats, including text ads, display ads, video ads, and more.

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Our Google Ads Toolkit

We create high-converting Google Ads campaigns that drive targeted traffic, boost conversions, and maximize ROI, helping businesses scale efficiently across Search, Display, Shopping, and YouTube. 

Our Process

How Our Google Ads Work

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Goal Discovery & Audience Research

Goal Discovery & Audience Research

We start by understanding your business objectives and identifying your ideal audience using deep keyword research, market analysis, and competitive insights.

Campaign Strategy & Ad Creation

Campaign Strategy & Ad Creation

We develop a tailored Google Ads strategy, building high-converting ad copy, designing visuals (if needed), and selecting the right campaign types to maximize ROI. 

Targeting & Budget Optimization

Targeting & Budget Optimization

From smart bidding to precise geo, device, and demographic targeting, we optimize your campaigns to reach the right people at the right time, efficiently and cost-effectively. 

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Three Types of Google Ads

  • Search Ads

    These ads appear on Google search results when users look for specific keywords. They’re highly targeted and ideal for driving intent-based traffic.

  • Display Ads

    Display ads appear on websites within the Google Display Network. They are visually engaging and perfect for brand awareness.

  • Video Ads

    Video ads run on YouTube and across Google’s video partners. They offer storytelling potential and help engage audiences more effectively.

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Why Choose Sovanza?

Sovanza delivers results-focused Google Ads services designed to help businesses increase online visibility and maximize ROI. Our certified experts create tailored campaigns that reach the right audience, drive meaningful traffic, and improve conversions. From in-depth keyword research to ad optimization and performance monitoring, we manage every step with clarity and precision. Work with Sovanza to transform clicks into loyal customers and grow your business through smart, effective advertising strategies.

  • Professional experience.

  • 150 projects successfully delivered.

  • High Quality Services.

  • Professional team.

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Essential Elements of Effective Google Ads

To run successful ad campaigns, include precision targeting, data-driven optimization, cross-platform visibility, and streamlined campaign management. 

Precision Targeting

Reach the right audience with laser-focused ad campaigns using Google’s advanced demographic, interest, and keyword targeting tools. 

Data-Driven Optimization

Leverage real-time analytics and smart bidding strategies to continuously improve ad performance and maximize ROI. 

Multi-Platform Reach

Advertise across Google Search, YouTube, Display Network, and partner sites, ensuring your brand is visible everywhere your customers are. 

Seamless Campaign Management

From setup to reporting, our end-to-end Google Ads solutions simplify management while driving consistent and measurable results. 

Basic

Designed to cover essential features with a focus on simplicity and functionality.

$400 – $600
  • ✅ Campaign Setup & Strategy
  • Google Ads account setup or audit
  • 1–2 ad campaigns (Search or Display)
  • Basic keyword research & targeting
  • Ad scheduling and geo-targeting
  • ✅ Ad Creation & Optimization
  • 2–3 responsive text ads
  • Ad extension setup (sitelink, call, location)
  • Weekly campaign optimization (keywords, bids, ads)
  • Negative keyword filtering
  • ✅ Conversion Tracking & Reporting
  • Google Tag Manager integration
  • Basic conversion tracking setup (calls, forms, clicks)
  • Monthly performance report with key metrics
  • Email support for campaign questions

Advance

Built for scalable, high-performance projects with advanced features.

$1,000 – $2,000
  • ✅ Advanced Campaign Strategy
  • Search, Display, YouTube, and Shopping campaigns
  • In-depth competitor and keyword analysis
  • Custom audience targeting & remarketing
  • Smart Bidding and Performance Max campaigns
  • ✅ Creative & Testing
  • Multiple ad variations for A/B testing
  • Banner creation for Display Ads (optional)
  • YouTube ad script consultation
  • Dynamic ad copy and feed integration
  • ✅ Data, Tracking & Integrations
  • Enhanced conversion tracking (via GA4 & GTM)
  • Google Analytics integration for funnel tracking
  • CRM and eCommerce platform integration (Shopify, WooCommerce, etc.)
  • Custom reporting dashboard (Looker Studio/Data Studio)
  • ✅ Ongoing Optimization & Support
  • Weekly campaign reviews and performance adjustments
  • Bi-weekly performance reports
  • Monthly strategy calls
  • Dedicated account manager

Enterprise

Tailored for large, fully customized solutions with advanced security and infrastructure.

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  • ✅ Advanced Campaign Strategy
  • Search, Display, YouTube, and Shopping campaigns
  • In-depth competitor and keyword analysis
  • Custom audience targeting & remarketing
  • Smart Bidding and Performance Max campaigns
  • ✅ Creative & Testing
  • Multiple ad variations for A/B testing
  • Banner creation for Display Ads (optional)
  • YouTube ad script consultation
  • Dynamic ad copy and feed integration
  • ✅ Data, Tracking & Integrations
  • Enhanced conversion tracking (via GA4 & GTM)
  • Google Analytics integration for funnel tracking
  • CRM and eCommerce platform integration (Shopify, WooCommerce, etc.)
  • Custom reporting dashboard (Looker Studio/Data Studio)
  • ✅ Ongoing Optimization & Support
  • Weekly campaign reviews and performance adjustments
  • Bi-weekly performance reports
  • Monthly strategy calls
  • Dedicated account manager
Frequently Asked Questions

FAQs

Can’t find what you’re looking for? don’t hesitate to reach out!

What is Google Ads?

Google Ads is an online platform where businesses create ads that appear on Google Search, YouTube, and other Google-affiliated sites using a pay-per-click model.

How can Sovanza help my business?

Sovanza creates tailored Google Ads strategies to boost your ROI by targeting the right audience and optimizing campaigns for your specific goals.

What types of Google Ads campaigns does Sovanza offer?

We offer Search, Video, Shopping, Local, Smart, and Remarketing Ads to meet various business objectives.

How does targeting work in Google Ads?

Targeting allows you to reach the right audience based on location, demographics, interests, and devices, ensuring your ads are relevant.

How does Sovanza optimize Google Ads campaigns?

We continuously monitor and adjust campaigns, optimizing bids, keywords, and targeting for maximum performance.

Awards & Recognition

We are proud to be recognized for our excellence by important publications around the world.

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