COREZONE FITNESS STUDIO

COREZONE FITNESS: Building a Local Fitness Community Through Facebook Marketing

Overview
CoreZone Fitness is a boutique gym offering personalized fitness classes, group training, and wellness coaching. To boost memberships and build a tight-knit fitness community, we launched a targeted Facebook Marketing campaign that focused on local engagement, brand storytelling, and results-driven promotions.

Our Vision
CoreZone had the talent and the space—what they needed was visibility. We helped them tap into their local audience on Facebook, turning interest into inquiries, and followers into paying members. Through content-driven strategies and consistent community interaction, Facebook became their #1 source of leads.

Key Features

• Localized Page Growth: Managed their Facebook Page with daily content updates, including member testimonials, transformation stories, and class highlights.

• Lead Generation Campaigns: Created “Free Trial Class” and “First Month 50% Off” lead ads that captured contact info directly within Facebook.

• Facebook Events Promotion: Promoted in-person fitness challenges and open house events to boost attendance and increase foot traffic.

• Community Engagement: Used polls, fitness tips, Q&A sessions, and behind-the-scenes content to spark two-way conversations with followers.

• Custom Audience Targeting: Reached nearby residents with tailored messaging based on age, interests (fitness, weight loss, yoga), and location.

• Messenger Automation: Integrated automated Messenger replies to answer common inquiries and schedule trial sessions 24/7.

• Client Spotlight Campaigns: Highlighted real success stories to build trust and inspire potential clients.

Commitment to Results
Within two months, CoreZone Fitness doubled its local engagement, added 1,200+ page followers, and increased trial bookings by 65%. Facebook became more than a platform—it became the gym’s digital word-of-mouth engine.

Tags
CoreZone Fitness, Facebook Marketing, Local Business Growth, Fitness Promotion, Lead Generation, Community Building, Facebook Events, Social Media Engagement